Travel PR builds trust and credibility for travel brands by turning ideas into effective PR campaigns that create meaningful connections with the audiences that count.
Travel PR approached Wild Dog Design to first rebrand the company, and on approval build their new website to replace their non-responsive site from a few years ago. The site not only contained valuable information about Travel PR and their clients but also a considerable number of news stories dating back several years.
The client provided a mood-board of websites and brands that they revered which enabled us to very quickly decide on a particular design direction. Following several contrasting design ideas emerged a modern eye-catching style to include case studies, client information, news and blog articles and, of course, the new brand which Wild Dog had created.
TravelPR have experience working with brands, nationally and internationally, with a focus on travel, hotels and lifestyle, including key partner businesses in property, hospitality, spa/wellness and food.
The website was a straightforward four-phase project beginning with information architecture followed by design, then front-end HTML and ending with WordPress integration.
We trained the staff how to operate the new site however, as their old website also used WordPress, the application was already very familiar to them.
