Ciceroni Travel Beautiful website design to complement equally exquisite arts tours

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A new website that faithfully communicates Ciceroni’s specialist knowledge aimed at an equally informed user group inspiring them to enquire and book.

Insight:

Ciceroni Travel is a well-established & highly respected company specialising in cultural tours for groups and individuals; offering unique access to some of the world’s greatest galleries and private houses. With an almost family club-like atmosphere amongst their clients, these are very special tours.

 

Ciceroni needed to convey their expertise and quality on-line to an equally well-read, quality-conscious target audience, whilst also conveying the friendly, relaxed and fun nature of their group tours.

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Our approach:

For the website design and development, we worked closely with the client analysing the existing site and went through a thorough phase of site and customer research, adopting a user centred design approach we developed an improved information architecture (IA).

 

The project included a comprehensive Information Architecture process, responsive front-end design and development, an open-source CMS build and integration and training.