Wild Frontiers – Advertising Campaign
by Michael C Hughes
Wild Frontiers is an award-winning adventure travel company – firm believers that travelling is all about the experience and it’s in the details – the places you stay, the transport and route that gets you there, and the people you meet along the way – that make the trip.
At Wild Dog we have had the privilege to design their brochures over a number of years, and so we were thrilled to be asked to assist with their latest advertising campaign. Big, bold, delicious imagery supported with considered copy touching on those core experiences from across all the senses. It was especially wonderful to see it rolled out across Destinations, the key London travel exhibition – on billboards from the moment visitors arrived at West Brompton Station through to other touch points through out the halls.